Insights for the data driven leader.

5 Marketing Gurus You Need to be Following

Those who can’t do teach, but those who can do tweet. Looking for marketing inspiration? You’re in the right place. It’s time to learn from the best of the best (in small, 140 character packages).

Following industry experts on Twitter gives you access to a steady stream of advice, news, and best practices. Finding the right industry experts, though, can be tough. Here is our list (in no particular order) of the 5 best marketing accounts you should be following:

Hubspot logo
  1. @Hubspot

Followers: 558k

Feed: B2B specialized content marketing best practices

Why We Love Them: Hubspot was a pioneer in inbound marketing. Their feed is filled with helpful eBooks, blogs, and tips- from themselves and from their partners. All in all, Hubspot offers its followers content from every side of the industry.

Gary Vaynerchuck Marketing professional
  1. @Garyvee

Followers: 1.29M

Feed: Blogs, videos, and inspiration curated by Vaynerchuck himself

Why We Love Him: Vaynerchuck offers a part motivational, part educational, approach to Twitter. He also often hosts Q&A’s on his page for marketers and business leaders. His quotes prove to be so inspirational that they have their own Twitter pages as well.

Jay Baer marketing professional
  1. @JayBaer

Followers: 166k

Feed: Insights into both marketing and entrepreneurship

Why We Love Him: Jay Baer uses his Twitter to promote his latest blogs and interviews from around the web. His content is always meaningful and relevant to your use of marketing principles to impact other parts of the business (particularly ROI).

Marketing Professionals logo
  1. @MarketingProfs

Followers: 301k

Feed: Tips on engagement and inbound marketing

Why We Love Them: Ann Hadley, the head of content at MarketingProfs is waging war against mediocre content. The feed is full of current B2B marketing studies, content management tips, and other helpful info.

KISSmetrics marketing professionals
  1. @KISSmetrics

Followers: 242k

Feed: Blogs, webinars, and ebooks about a variety of relevant marketing topics

Why We Love Them: Kissmetrics touches on topics such as conversion, customer behavior, messaging, and social media. It gives B2B marketers tips on how to optimize their existing marketing practices to perform better and gain more results.

Did we miss anyone? Let us know in the comments.

July 8, 2016

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